Bachelor’s Degree in
Advertising and Public Relations

Apply for admission

Until 1 September

Initial enrolment

Open from 5 to 22 September

Are you continuing your course?

Enrolment from 5 to 22 September

14th Alberta Giménez Journalism Award

Submission of entries open until 29 July


Basic description

Studying this degree at University College Alberta Giménez (CESAG) entails specialising in advertising and public relations geared towards tourism and digital formats, a unique and strategic opportunity for developing a line of work with promising future prospects. The rise of this sector can be identified in these aspects: the traditional profession of advertising executive, undertaken in specialised agencies, in media hubs, etc. In addition, the projection of brands in the online environment, filled with opportunities, is growing.
Diploma in Personal, Communicative and Professional Skillsarrow_forward

Compulsory as from the 2022-2023 academic year for all new students


In summary


4 academic years

Your day-to-day outlook


The subjects


One click away

Essential information and dates

Registration open. We look forward to you joining us!

Just four attempts to pass the examination allowed for 1st year subjects

Consult the programme and register online

Would you like to know more?

We’re a friendly college. Tell us what else you need to know about the courses we offer and our university.

What makes us different

State-of-the-art facilities

We have the most advanced technical facilities, with top-level digital production equipment

Placements from the second year

We offer course placements and extracurricular placements, which enables students to improve their employability

With cross-cutting content and core areas shared with the degrees in Media Studies and Journalism
Always near

Our students rate the approachability and willingness of their teachers to help them with their queries with a score of 8.73 out of 10

Family atmosphere

Small groups and individualsed attention through a system of degree and subject tutors

Highly rated

In the most recent survey performed (2020-2021 academic year), our students gave the Advertising teaching staff a score of 8.24 out of 10

How do we work?

Students studing for the Bachelor’s Degree in Advertising and Public Relations at University College Alberta Giménez (CESAG).regularly participate in the Drac Novell competition, which gives prizes for the best proposals made by students and offers insights into the latest trends in communcation.

How do they see us?

Leonor Cuenca

“What I’m enjoying the most is the team of teachers. Some come from the professional world and tell us about their day-to-day experience and what the market is like. Others, from the academic world, and they give us incredible and up-to-date knowledge”

Bachelor’s Degree in Advertising



Nuria Barahona

“Advertising nowadays is everything. Big brands are even bringing about great social movements. The important thing is to know how they do it: the creativity, the concept. Knowing how to do things differently from the rest”

PhD in Communication

Teacher of the Bachelor’s Degree in Advertising

Irene Hermida

“I recommend everyone to participate in voluntary activities such as the CESAG Oscars or #másCESAG. They represent a complementary element to classes, you meet people from other courses and it’s enriching for you”

Alumnus of the Bachelor’s Degree in Advertising

Class of 2020

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